5 Pages Every Starter Business Website Needs
A small-business website does not need dozens of pages to be useful. A focused five-page site can establish credibility, explain the offer, answer basic questions, and give visitors a clear way to make contact.
1. Home
The homepage should quickly answer four questions: What does the business provide? Who is it for? Why should visitors trust it? What should they do next? Use a specific headline, a short explanation, proof, and one primary call to action.
2. About
The About page should help a prospective customer understand the people or story behind the business. Explain relevant experience, values, service area, and what makes the approach different. Avoid turning it into an unrelated autobiography.
3. Services
Describe the services in the language customers use. Explain the problem each service addresses, who it is suitable for, what the process involves, and the next step. If the services are complex, a future Business package can add individual service pages.
4. Frequently Asked Questions
An FAQ reduces uncertainty before someone contacts the business. Cover pricing approach, service area, scheduling, customer responsibilities, typical timelines, and important limitations. Answers should be direct and consistent with the actual sales process.
5. Contact
Make the next step simple. Include a short form, monitored email address, phone number when appropriate, business hours, and service area. Ask only for information needed to respond effectively.
What about privacy and legal pages?
Privacy, terms, refund, accessibility, shipping, or other policy pages may also be necessary depending on the business, location, data collection, and services offered. These supporting pages should be discussed during planning and are not a substitute for appropriate professional legal advice.
Is five pages enough?
Five pages are often enough for a new service business with a narrow offer. Businesses with several services, locations, team members, case studies, or ongoing content may benefit from the 10-page Business package.
The $499 Starter package provides up to five standard pages using a template-based WordPress design. Review the FAQ or email [email protected] before ordering.
